✗fix #1 · rule 22
Single call-to-action
3 competing actions in the hero: “Start Free Trial”, “Book a Demo”, “Watch Video”.
Keep one. When people have three paths, many choose none.
31 checks · 1 score · no account
Your landing
page, graded.
We check your page against 31 rules that viral products follow. You get a score out of 100 and the exact fixes that turn visitors into buyers.
Your score and your three biggest problems, free. No account.
Audit report
mailmint.io
53.2out of 100
- ✗Single call-to-action
- ✗Ten-word pitch
- !Three colors max
- ✓Testimonials present
“Three buttons. Pick one!”
The report
Not just a score. A to-do list.
Every failed check comes with the evidence and the exact fix. Here are three findings from a real-style audit of mailmint.io:
✗fix #2 · rule 30
Ten-word pitch
Headline is 15 words: “MailMint is the all-in-one email deliverability and warm-up platform for modern revenue teams.”
Cut it to 10 words or fewer. Try: “Land in inboxes, not spam folders.”
✗fix #3 · rule 5
OG image set
No og:image meta tag. Links shared to X and Slack render as bare text.
Add a 1200×630 image. Treat it like a YouTube thumbnail — it gets more views than your site.
You shipped it. You stared at it. You still can’t tell if it’s good.
Your friends say “looks great.” Your analytics say nothing. A CRO agency says $2,000 and two weeks. There has never been a fast, honest answer — so pages launch broken in ways their makers can’t see.
80%
of visitors never scroll past your hero
5 sec
before they decide to stay or leave
97%
won't buy — but they might share
The rubric
31 rules. We check every one.
13 run instantly, measured straight from your page. The other 18 we read like an editor with a red pen — your copy, your screenshots, the works. Every audit grades all 31.
30. Ten-word pitch22. Single CTA2. Three colors max7. 5th-grade copy5. OG image20. Hero holds up16. Pricing up front29. Testimonials4. Shareable footer26. No weak words25. Play before pay10. Demo on page28. Specific CTAs24. Outcomes, not features18. Emotional headline21. Problem empathy9. Un-copyable copy11. Single focus14. Customer voice3. Numbers > adjectives12. Popcorn pricing1. No free plan27. One-time pricing17. Memorable headline23. Memorable name19. Novel approach6. One idea per screen15. Visible founder13. Riding a wave8. Hard paywall31. Premium pricing
measured instantly read like an editor
Pricing
See your score free. Pay once for the fixes.
Paste your URL and we grade all 31 rules. The score, the category breakdown, and your three worst problems are free, with no account and no card. The full report is where the rest of the work is.
Full report
$19 one-time
- ✓Every failing rule, with the evidence from your page
- ✓The exact fix for each one, ready to do this afternoon
- ✓Every rule you passed, so you don’t break one
- ✓3 rewritten headlines, written for your product
- ✓A permanent link to your report. No subscription.
cheaper than 1 hour of an agency
Marked papers
Real pages we’ve graded.
Every score is real and every report is the full thing — click any card to read the verdict, the punch list, and the rewrites. We don’t flatter anyone, including ourselves.
shipfa.st95.2/100
We graded the man who wrote the rules. He beat us — 95, and the only real nit is his own CTA.
31 checks · 28 passedread →
viralaudit.io93.5/100
The auditor, graded by its own ruler — and no, it didn't get a perfect score either.
31 checks · 28 passedread →
codefa.st91.9/100
Marc's coding course, by Marc's rules — strong, but a crowded category and a couple of competing CTAs cost it.
31 checks · 26 passedread →
datafa.st90.3/100
The rubric's author, audited — 90. It loses its biggest points on his own rule #18.
31 checks · 25 passedread →
portolio.app85.5/100
Nails the hard principles — then breaks #29: it launched with no testimonials.
31 checks · 24 passedread →
zerophase.app82.3/100
Shows empathy and shows the product — then lists features instead of selling the outcome.
31 checks · 22 passedread →
echo-form.com79.0/100
Its CTA is literally the bad example from rule #28 — “Get Started means nothing.”
31 checks · 21 passedread →
dividendsolo.com74.2/100
A personal hub graded on product rules — and the one page that should “show your face” doesn't.
31 checks · 20 passedread →
trustmrr.com72.6/100
A site literally called Trust — that launched with no testimonials. It breaks Marc's own #29.
31 checks · 16 passedread →
repsheet.fit69.4/100
Hides the product behind a login and asks you to “Get Started” — the exact CTA #28 warns against.
31 checks · 18 passedread →
Want your page on the wall? Every site we grade gets a featured card and a link back to its homepage. Free audit, free spot.
Grade My Page
dividend solo — one of the five
From the founder
The hard part was never the build.
I’ve built five websites. The hard part was never the code — not building the app, not making it work, not making it do cool things. The hard part is getting it in front of people.
Viral Audit turns Marc Lou’s post — everything he learned taking a business from zero to viral — into 31 checks you can point at your own page. It’s the tool I needed five websites ago.
James · Dividend Solo